Cookie Policy
Last Updated Date: January 3, 2024
This Cookie Policy describes how INRIX, Inc. and its affiliates (collectively “INRIX”) use cookies and similar technologies on its websites, such as https://inrix.com/ and https://iq.inrix.com.
What are cookies?
Cookies are small text files that a website places on your computer or mobile device that can be recalled by a web server in the domain that placed the cookie. The text in a cookie contains a string of numbers and letters that may uniquely identify your device and can contain other information as well. Cookies collect information about when you visit our website or use our products, and can remain on your computer or mobile device for different periods of time.
How do we use cookies and what are your options?
We and our analytics and advertising partners, use cookies and other technologies in various ways, such as to allow certain functions of our website to function properly, to enable you to access our products and service, to store your preferences and settings, to combat fraud and detect misuse of our website or services, to analyze how our products perform and how users use our website and services, and to provide you information about relevant advertisements and offers. Except as otherwise noted, information collected, used, and shared under this Cookie Policy is governed by the INRIX’s Privacy Policy.
The table below provides additional information about how we use different types of cookies and your options:
| Type of Cookies | Purpose | Your Options for INRIX’s Websites |
| Strictly necessary cookies | These cookies are required for INRIX’s websites to provide basic functions such as logging into the website or filling out forms. | Because these cookies are essential for INRIX’s website to function, you cannot opt-out of these cookies. |
| Functional cookies | These cookies are used to streamline and personalize your experience on our websites by allowing us to remember your preferences and saved settings. So, when you return to our website, your settings and form field values will automatically populate. We use the following providers to enable user preference cookies: Google Analytics, Mixpanel, Pendo, and Sumologic. Please click on the links above for their privacy policies. | You can opt-out of these cookies on INRIX’s website by clicking on “Cookie Settings” in the cookie banner when you first visit INRIX’s website or by visiting Cookie Preference Center. Please also see section titled, “Your additional options” for more information. |
| Analytics cookies | These cookies help us improve the functions of our websites and services by collecting metrics about how users use our website and services and measuring activity on our website. For example, these cookies collect information about how much time users spend on our website, the individual pages visited on our website, links clicked on, etc. We use the following providers to enable our analytics cookies: Google Analytics, Mixpanel, Pendo, Marketo Measure, Hello Bar, and Sumologic. Please click on the links above for their privacy policies. | You can opt-out of these cookies on INRIX’s website by clicking on “Cookie Settings” in the cookie banner when you first visit INRIX’s website or by visting Cookie Preferences Center. Please also see section titled, “Your additional options” for more information. |
| Advertising cookies | These cookies are used by other parties for online advertising purposes and are placed on INRIX’s websites by adding scripts provided by advertising partners. When the cookies are enabled, we can serve relevant advertising to the users of our websites when they visit other sites. Our third-party advertising partners include but are not limited to, Google Ad Manager, YouTube, and LinkedIn. Please see the privacy policies of these respective entities for more information about how they collect, use, and share personal information. | You can opt-out of these cookies by clicking on “Cookie Settings” in the cookie banner when you first visit INRIX’s website or by visiting Cookie Preferences Center. Please also see section titled, “Your additional options” for more information. |
Your additional options
In addition to the options provided above for the INRIX websites, below are other options if you would like to opt-out from receiving cookies. Note however, that these options may affect your experience with other websites you visit, as well.
- You can change the settings on your browser to limit how the websites you visit are able to use cookies. Instructions for blocking or deleting cookies are available in each browser’s privacy or help sections. Please be aware that if you choose to delete or block cookies, certain website features that depend on cookies may not function. If you choose to delete cookies, settings and preferences controlled by those cookies, including advertising preferences, may be deleted and may need to be recreated. As the precise means by which you may do this will vary from browser to browser, please visit your browser’s help menu for more information. If you choose one of these options, your choices will apply only to the specific browser and device from which you opt out and will not affect activities on other browsers or different devices. Please note also that if you choose to reject or remove cookies, this may prevent certain features or services of the Website from working properly.
- Some providers of our user preferences cookies and analytics cookies provide their own options for you to reject the use of those cookies. Please visit the links in the table above for more information.
- Providers of the advertising cookies also provide options for you to opt-out of third-party managed targeted advertising. Many third-party companies managing these cookies are members of the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA), which provide a streamlined way to opt-out of ad targeting from participating companies. Please visit NAI Consumer Opt-Out or DAA WebChoices Browser Check for more information.
Other similar technologies
Our websites also include web beacons, also referred to as tracking pixels. Web beacons are small images used to monitor user activity and other related web statistics and to help deliver cookies. Web beacons are used to understand how a user came to our website, such as through an advertisement, emails from us about our products, or through other means.
Do Not Track
Some browsers have incorporated “Do Not Track” (DNT) features that can send a signal to the websites you visit indicating you do not wish to be tracked. Because there is not a common understanding of how to interpret the DNT signal, our websites do not currently respond to browser DNT signals. Instead, you can use the range of other tools to control data collection and use, including the cookie controls and advertising controls described above.
U.S. Privacy Rights
If you are a If you are a U.S. resident, you may have certain rights with respect to your personal information. Please review the California Privacy Rights section or Privacy Rights Under Other U.S. State Laws described in the INRIX Privacy Policy for more information, including how to exercise your rights.
Changes to our Cookie Policy
We will update this Cookie Policy as needed to reflect changes to the cookies we use or as required by applicable law. When we post changes to the Cookie Policy, we will change the “Last Updated Date” at the top of this Cookie Policy. If any material changes are made to this Cookie Policy, we will provide notice or obtain consent regarding such changes as may be required by law.
Contact us
If you have any questions or concerns related to our Cookie Policy, please contact us at privacy@inrix.com or at INRIX, Inc. 10210 NE Points Drive, Suite 400 Kirkland, WA 98033 with attention to Data Protection Officer.