INRIX® today announced two significant additions to its executive management team and the opening of its European headquarters. Hans-Hendrik Puvogel, formerly CEO of Jentro Technologies, is joining INRIX as general manager Europe and is responsible for establishing the company’s European headquarters in Düsseldorf, Germany. Chris Hamer, a seasoned marketing executive at OnStar, Cadillac and priceline.com, is joining INRIX as vice president of marketing.
Hans-Hendrik Puvogel is responsible for INRIX operations and business development activity in Europe. Prior to joining INRIX, Hans was the CEO of Jentro Technologies, a leading navigation platform company based in Germany. He transformed Jentro from a small phone application development company into an international platform provider for location-based services. Hans established innovative business models and drove the development of connected navigation by integrating key players in local search, traffic information, weather, parking, events and m-commerce. Hans has over 13 years of experience in navigation, telecommunications and consumer media including executive roles at Handelsblatt Group and Bertelsmann AG.
Chris Hamer is responsible for overall marketing, brand management and public relations at INRIX. Chris is a senior marketing executive and brand strategist with over 20 years of demonstrated business to consumer and business to business experience. He was most recently senior vice president, sales and marketing for SpeedShape, a leader in advanced 3D and CGI animation technology. Previously, Chris held senior advertising and marketing roles for Sony, Cadillac, OnStar and priceline.com, including creating the award-winning radio campaign for OnStar called ‘Real Stories’ based on real subscriber events, that resulted in increasing subscription revenue by over $100 million annually.
The addition of Hans and Chris to the INRIX executive team showcases the commitment to our international expansion and strategic marketing initiatives. Their deep industry and consumer experience will further accelerate our efforts in bringing connected in-car traffic, navigation and related location-based content to market.
Bryan Mistele, INRIX President & CEO
Read the entire INRIX Management Expansion announcement

INRIX and BEAT THE TRAFFIC Bring Cutting-Edge Traffic Reports to
TV Broadcast Stations Across the Country
Beat the Traffic to use INRIX’s data on TV and Web, Helping Commuters Avoid Traffic Delays
INRIX® and Beat the Traffic®, the fastest-growing provider of high-definition traffic reporting solutions, announced in late August an exclusive premium data partnership in which Beat the Traffic will use traffic data from INRIX to assist users in avoiding traffic delays for faster, hassle-free commutes.
Beat the Traffic is incorporating INRIX’s real-time traffic data for 122 metropolitan markets and 100,000 miles of major arterials, freeways and highways, including the entire U.S. Interstate Highway System into its three-dimensional animation video broadcasting platform for delivery of real-time and forecast traffic on air and station Web sites. The seven initial broadcast television stations using INRIX traffic information at the launch of the partnership include KLAS (Las Vegas), WFTV (Orlando), WPBF (West Palm Beach), WTIC (Hartford), KETV (Omaha), WTVR (Richmond), and WXMI (Grand Rapids).
“INRIX has set a new direction in traffic reporting, and we are very pleased to be working together to bring holistic, accurate traffic data to TV broadcast media. Beat the Traffic’s dynamic, high-definition television presentation combined with INRIX data is a clear winner in the marketplace,” said Andre Gueziec, president of Triangle Software LLC d.b.a. Beat the Traffic®.
Read the entire announcement
Visit Beat The Traffic for additional information |