Leadership

The INRIX management team brings together an unparalleled combination of exceptional technical expertise with solid experience in starting and building successful software, services, and hardware businesses.

Bryan Mistele, President and Chief Executive Officer

Bryan Mistele is the co-founder, President & Chief Executive Officer of INRIX, the leading global provider of traffic information and driver services. Bryan started INRIX in 2004, having had more than 15 years experience building high-technology businesses and transforming industries through the power of information technology

Prior to INRIX, Mistele was an executive at Microsoft, responsible for successfully building and managing four businesses within the company, including Microsoft’s Automotive, Mobile Services, Real Estate & Mortgage and Personal Finance/Investing business units. Prior to Microsoft, Mistele worked at the Ford Motor Company.

As a leader on technology and transportation issues, Bryan has served as a member of the Bipartisan Policy Center’s National Transportation Policy Project, and as a member of the United States Department of Transportation’s ITS Advisory Committee. Bryan currently serves on the board of the Discovery/Cascadia Institute, a leading think-tank on transportation issues in the Northwest; on the board of the Intelligent Transportation Society of America, the industry’s main trade group; and on the regional executive committee of Gen Next, a network of accomplished entrepreneurial leaders committed to taking on global challenges.

Bryan holds a B.S. in computer engineering from the University of Michigan and an MBA from the Harvard Business School.

Hans-Hendrik Puvogel, General Manager, Europe

Dr. Hans-Hendrik Puvogel is the Managing Director of INRIX Europe GmbH. Prior to joining INRIX in 2008, Hans was the CEO of Jentro Technologies (Munich). He turned Jentro from a small phone application development company into an international platform provider for Location Based Services by winning major accounts such as ADAC, Motorola, Magellan, Mitac and Carphone Warehouse. Hans-Hendrik established innovative business models in the industry, such as the first purely advertising-based navigation system (“Ö-Navi”). Under his leadership, Jentro became one of the leading location based content distribution platforms in the mobile phone space, by integrating key players in local search, traffic information, weather, parking, events, m-commerce, etc.

Prior to Jentro, Hans-Hendrik was a managing partner in a boutique consulting firm, specializing on mobile telecommunications and navigation (PND and in-car). From 1999-2002, he had been the Founder-CEO of optimad.com, a London based start-up offering a media transaction platform for TV stations and Out-of-Home advertising, which has been managing e.g. more than 80% of UK TV bookings and is now part of IMDB Group. Prior to optimad, Hans-Hendrik ran Electronic Media for Handelsblatt Group, where he launched the first commercial online content syndication as well as the first mobile content services (wap) in Germany. He had joined Handelsblatt Group coming from Bertelsmann AG, where he was a senior project manager in Corporate Development, responsible for projects in online, TV and e-commerce.

Hans-Hendrik holds a doctorate in Economics from the University of Tübingen as well as degrees from the University of Tübingen, Universidad de Salamanca and Sciences Po Paris (IEP de Paris). He speaks five European languages and has worked in the UK, France, Italy and Germany.

Harry He, General Manager, Asia

Dr. Harry He is INRIX’s General Manager for Asia. He is responsible for leading INRIX’s global expansion into key Asian markets with emphasis on developing strategic partners, strong customer relationships and building a brand name for INRIX in Asia.

He joins INRIX with more than 11 years of industry knowledge and experience in the mobile embedded software markets. He is a dynamic, top-performing sales executive who brings to INRIX unique expertise in Asian OEM account management and an in-depth understanding of the complex Chinese regulatory process. A skilled negotiator with a strong technical background, he will continue to lead multi-disciplinary teams in helping INRIX drive adoption of its traffic services into automotive, mobile and other important vertical sectors in China and other Asia Pacific countries.

Before joining INRIX, He served as Sales Director at Nuance Communications, the world leader in speech recognition and mobile embedded software, where he was responsible for their embedded software product line for the Asia Pacific region. In less than three years, he led the team to double the region’s revenue and ascertain leadership in the market segment.

Prior to Nuance, He was General Manager for Tegic Communications/AOL Regional OEM sales of the Greater China region. Besides tripling the territory’s sale revenue, he had successfully secured endorsements from various Chinese governmental agencies for broader market adoptions, firmly establishing the T9 embedded mobile software as the market leader in the region.

He’s expertise extends beyond business development to marketing and product management. He was instrumental in re-engineering the T9 mobile software product line for the Chinese market and bringing a breakthrough text entry method for the country’s mobile handset consumers.

Harry He is fluent in Mandarin Chinese. He holds a Ph.D. in Elementary Particle Physics from the University of Washington and a Bachelor’s degree in Physics from Peking University in Beijing, China.

Jeff deCillia, Chief Financial Officer

As Chief Financial Officer, Jeff deCillia is responsible for leading INRIX’s worldwide finance organization which includes corporate strategy, overseeing acquisitions, treasury activities, tax planning, accounting and reporting.

He brings a broad base of financial and operational experience with a proven track record of enhancing operating performance through process improvement, cost control, acquisitions and new business development. Prior to joining INRIX, Jeff served as CFO of PivotLink Corp, a recognized OnDemand Top 100 company and leader in software as a service business intelligence, where he was instrumental in completing multiple funding rounds, customer contract negotiations and business development work that resulting in a 300 percent increase in the company’s customer base during his tenure.

Prior to PivotLink, Jeff was CFO at Captaris Inc., a $100 million, global leader in communications software. Among his key accomplishments, he led the company’s implementation and ongoing Sarbanes-Oxley compliance as well as completed several significant M&A transactions. Under his leadership, Jeff successfully guided the company back to profitability ensuring revenue and EPS results in line with every published guidance range.

Previously, Jeff spent seven years at Deloitte where he focused on technology and worked on a variety of public offerings. He holds a Bachelor’s Degree in Business Administration from the University of Washington.

Bill Schwebel, Senior Vice President of Marketing and Planning

Bill leads INRIX's global marketing and product planning initiatives targeted toward the company's mobile, public sector and automotive customers. In addition, Bill's 20+ years of telecommunications, media, internet and software experience helps INRIX drive demand for its industry leading traffic and navigation services by mobile navigation app developers, mobile operators and device manufacturers worldwide.

Prior to INRIX, Schwebel was senior vice president & general manager of AOL's mobile group and president of Tegic Communications, Inc., the makers of T9 predictive text input software that has shipped over 3 billion mobile phones in more than 65 languages. During his tenure, Schwebel successfully built Tegic into one of the Top 5 mobile software providers before selling the company to Nuance Communications, Inc. While leading AOL's mobile group, Mr. Schwebel developed, launched, and grew the first large-scale mobile internet offering to over 10 million consumers, worldwide. At its peak, AOL Mobile accounted for more than 20 percent of all mobile messages sent or received in North America.

Previously, Bill pioneered intelligent network, wireless broadband, and advanced mobile offerings in the telecommunications, media, and energy industries at a variety of companies including U S WEST, Time Warner, and Uptown Services.

Bill graduated with honors for the University of Saint Thomas with a BA in Quantitative Methods and Computer Science with an emphasis in Telecommunications.

Mark Daymond, Senior Vice President of Engineering

Mark Daymond is responsible for product design and engineering at INRIX. He has over 21 years of experience designing and delivering complex software systems as well as managing multi-discipline, multi regional/cultural projects.

Prior to INRIX, Daymond was an executive at Microsoft for 15 years serving in a number of senior positions most recently as Group Program Manager for the Media Center TV team. In this position, he was responsible for all aspects of the design and delivery of the Media Center TV product which included managing a multi-national team. Previously, Daymond was the Group Program Manager for the Automotive Business Unit where he oversaw the Windows Mobile based Automotive Operating System product range, the Voice Command product, the FIAT "Blue & Me" voice-activated in car communications system and other instances of this telematics technology. After successful delivery of these products Daymond became Director of Platform Development responsible for the successful delivery and review of the ABU three year worldwide product roadmap strategy.

Prior to the Automotive group, Daymond was GPM in the Languages division for a number of releases of Visual C++, Visual C# and Visual studio, where he was responsible for all aspects of product and language design. He also previously served as principal consultant for Microsoft Consulting Services in the UK offering architectural and system level design. He was then selected to be one of the two founding consultants to build the first MCS office in Hong Kong, where he continued to serve as Principal Consultant.

Before Microsoft, Daymond was a co-founder of Threadz, a UK software company, responsible for a Windows 2.0 debugging product as well as Threadz Organizer, a product later acquired by Lotus. Daymond's previous experience includes the Operational Research Special Project Unit at British Airways, where OR techniques were applied to multi-purpose computing devices, including the original IBM PC.

Alex Meyer, Senior Vice President of Operations

Alex Meyer is responsible for all production operations, customer and partner support, and internal IT at INRIX. Meyer has over 19 years experience establishing and managing technology and customer support organizations.

Most recently, Meyer built and managed a new consulting division within Covestic, a regional technology consulting firm. Meyer led a staff of 35 consultants responsible for providing Fortune 500 clients with high-end project leadership and program office consulting for their large, high risk and complex technology projects.

Before Covestic, Meyer was VP, Network Operations and Customer Care at Terabeam, a company focused on building out nationwide metro area networks leveraging proprietary wireless technology. Meyer began his tenure with Terabeam as VP, IT Data Center Operations and Business Applications, where his teams installed and managed a state-of-the-art, high availability data center and NOC, CRM/SFA and Billing systems, and new IT infrastructure and management processes.

Previously, Meyer was a VP at AT&T Wireless where he managed all aspects of numerous functions encompassing acquisition integration, retail sales and supply chain systems, fraud and revenue assurance systems, and network usage delivery systems. In the late 90's, as AT&T Wireless was growing through acquisitions of US wireless carriers, he built an acquisition integration team and program management methodology for IT that quickly became the model for how the entire company would organize the efficient and effective integration of acquired cellular companies.

Meyer held various roles with Andersen Consulting (now Accenture) for nine years early in is his career as product manager, project and team manager, and software developer. He holds a B.S. in Industrial Engineering from Columbia University and a B.A. in Math-Physics from Whitman College.

Kush Parikh, Senior Vice President of Business Development

Kush Parikh is globally responsible for business development and sales where he focuses on revenue generation and content acquisition across INRIX's key markets including automotive, mobile, public sector, and enterprise fleet. Parikh has over 15 years of experience in the high tech sector, primarily in mobile applications, wireless, and embedded devices. His functional expertise varies from sales and product marketing to full profit and loss responsibility in emerging markets.

Prior to INRIX, Parikh most recently ran strategic marketing in Texas Instruments mobile connectivity group. In this role, he helped build various businesses including WLAN, Bluetooth, GPS, and Mobile TV. Key partners and customers included Microsoft, AT&T, Sprint, Sony Ericsson, Motorola and Samsung.

Previously at TI, Parikh served as a consultant to multiple emerging businesses including portable medical devices, mobile data terminals, and multi-core semiconductor devices. He also worked as a principal, where he evaluated the viability of start-up companies for both investment and partnership.

Earlier in his career, Parikh was a product marketing and applications engineer for the hard disk drive market at IBM Microelectronics. Parikh holds a MBA from Duke University's Fuqua School of Business and a B.S. in electrical engineering from the Pennsylvania State University.

Tom Sexton, Vice President of Sales

Tom Sexton is responsible for key sales channels at INRIX. He has over 20 years of sales and sales management experience, including five years leading traffic data sales for Westwood One.

At Westwood, Sexton built and managed a group of sales professionals that was responsible for generating the first revenues for the traffic data division, SmartRoute Systems, and opened up new distribution channels for Westwood content including web, wireless, in-vehicle and digital radio. He was heavily involved in product development and industry relations.

Sexton has worked for media companies his entire career, serving in senior sales management roles. He joined Yahoo's e-commerce sales team at its inception, having spent two years at the New York Times Group Digital launching regional sales programs and products. For eight years he managed regional press organizations and has a B.A. in journalism from the University of Massachusetts, Amherst. Sexton is a member of the New England Press Association and the Intelligent Transportation Society of America.

Kevin Foreman, Vice President of Mobile Applications

Kevin leads INRIX’s applications business and the development of breakthrough traffic powered driver services for mobile navigation. Whether through the company’s award-winning INRIX Traffic App or its real-time traffic powered applications for companies like Ford, Kevin’s team leads INRIX’s efforts to help consumers save time, spend less on gas and drive greener when they’re on the go.

Prior to INRIX, Foreman was CEO of Point Inside, Inc, the leading developer of indoor mapping and navigation mobile applications. Point Inside’s free iPhone and Android apps provide consumers with indoor smart maps of hundreds of malls & airports enabling users to instantly locate 250,000+ stores, restrooms, elevators and other guest services. Foreman was also the CEO of Bevy, Inc. a leading social shopping Facebook application developer and is today considered an industry expert in helping businesses with their social media strategies.

Previously, Kevin spent nearly a decade at RealNetworks in various mobile, product development and developer relations roles. Most notable of his accomplishments was creating a community of open source and commercial source developers building a cross platform media platform – Helix.

Kevin holds a Bachelor of Commerce degree from the University of Calgary and an MBA from the Harvard Business School.

Rick Schuman, Vice President of Public Sector

Rick Schuman is responsible for public sector business development and sales at INRIX. He brings to INRIX unique and extensive experience with ITS data collection and advanced traveler information systems, including direct involvement in dozens of initiatives involving 511 service definition and delivery.

As Vice President, Division Manager, Transportation Network Information Services at PBS&J, Schuman managed numerous consulting projects in the areas of traveler information and ITS data collection planning and implementation for the U.S. Department of Transportation, ITS America, the American Association of State Highway and Transportation Officials (AASHTO), and state DOTs and local agencies.

At PBS&J, Schuman was responsible for creating the nation's first consulting practice focused specifically on travel information, real-time transportation data collection and analysis. Key assignments during his tenure included serving as the Deputy Program Manager for the iFlorida ITS Model Deployment, a major federal project implemented by Florida DOT, during its design phase and as a senior advisor in its deployment phase. Schuman also served as the Principal-in-Charge for North Carolina's and Virginia's 511 services, and was key in forming and has served as a senior advisor to the national 511 Deployment Coalition.

Prior to joining PBS&J in 1999, Schuman served in senior roles at ITS America since its inception in 1991. At ITSA, Rick led efforts to facilitate public/private partnerships to deploy advanced traveler information systems (ATIS) services in metropolitan areas, served as program manager of a project to develop a framework for developing regional ATIS business models, and initiated efforts to establish data quality guidelines for ATIS.

Schuman is the co-author of a recently published book, Advanced Traveler Information Systems, and holds a B.S. in Electrical Engineering from Boston University and a M.S. in Systems Engineering from George Mason University.

Scott Baker, Vice President of Human Resources

Scott Baker is responsible for Human Resources and Facilities at INRIX. He joins INRIX with over 22 years of experience in Human Resources providing HR leadership in high tech, R&D, manufacturing, and service organizations.

For the seven years prior to INRIX, Baker was the Director of Human Resources at Cintas Corporation and was based in Cleveland, Ohio and Seattle. During his tenure, he had responsibility for over 50 sites in Washington, Oregon, California, Idaho, Pennsylvania, New York, Michigan, Ohio, Indiana, and Western Canada. Baker focused on recruitment, talent management, training and development, employee relations and engagement, and workforce planning.

Before Cintas, Baker was responsible for Human Resources at Waste Management in the Northwest Region (Seattle). He supported over 35 sites in over five states and was heavily involved in talent management, employee relations, and union relations.

Baker also served as HR Director at ID Certify, a hi-tech and R&D start-up in Seattle that developed software allowing documents to be signed electronically over the internet. He created and implemented the HR structure for the company including compensation & benefits, company culture, talent management, staffing, and HR policies and procedures. Baker reported to the President and CEO.

He previously held various HR positions at Microsoft, General Electric and Ford Motor Company. He has a Masters in Human Resources and Labor Relations (MHRLR) from Michigan State University and a Bachelor’s Degree in Business Administration from the same university. He is certified as a Senior Professional in HR (SPHR) by the Society of Human Resource Management (SHRM). He is an active supporter of Students in Free Enterprise (SIFE) and served on the Advisory Board for the Cleveland Northeast Ohio Chapter of the National Black MBA Association.

Mandi Fillmore, Human Resources Manager

Mandi Fillmore is Human Resources Manager at INRIX, a position she has held since September 2005. In addition to her responsibilities for employee recruiting and retention, benefits and payroll, Fillmore holds the position of Office Administrator leading the company’s facilities and administrative teams.

Since joining the INRIX six years ago, she’s led recruiting efforts growing the company’s talent base across product development, operations, sales and marketing from 13 employees to more than 70 today. Fillmore has led efforts to establish policies and procedures company-wide building INRIX’s compensation and benefits programs from the ground up.

For 5 years prior to joining INRIX, she served in Administration and Human Resources Manager roles at Markey Machinery and Digicomm Communications. Besides managing all human resources, accounting and office administration efforts for these companies, Fillmore served as Markey Machinery’s lead negotiator securing favorable contracts between the International Association of Machinists Union and the company.

She leads INRIX’s charitable and community outreach efforts that includes active involvement in the Seattle Leukemia and Lymphoma Society, MS Society and Treehouse – a local non-profit helping foster children.

Amanda Greenfield, Corporate Controller

Amanda Greenfield is Corporate Controller responsible for corporate accounting and corporate internal controls, risk management, and support of the corporate financial planning and analysis functions. She brings to INRIX more than a decade of experience managing all aspects of corporate accounting and financial reporting from pre-IPO companies to established corporations.

Before joining INRIX in 2010, Greenfield held the position of Financial Controller for Wireless Data Services where she supervised general accounting and financial reporting. Previously, she spent 6 years at Cascade Natural Gas Corporation where she managed cost accounting, fixed assets and accounts payable as well as implemented new approaches for driving cost savings across the business.

Greenfield is a Certified Public Accountant in the state of Washington. She serves on the WSCPA Professional Conduct Committee and the Board of Trustees for Choir of the Sound.

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